Hfb launch: business group coaching
Hey wellness entrepreneur! do you:
Want to finally build & launch your dream online coaching business in the wellness space?
Want to have flexibility in your schedule so you can do the things inside and outside of your career that light you up?
Want to overcome fear and imposter syndrome by working smart, taking action, and building momentum?
Want to fast track your way to making income and impact?
Want to have a community and resource to bounce ideas off of, learn what you don’t know about running your own business, and gain confidence as an expert in your field?
If you are nodding your head to all of this so far and thinking “yep, that’s me! Help please!” then you have come to the right place, friend! Read on…
I’m Holley! I started my private nutrition & coaching practice for endurance athletes when I was 25 in 2020 right before the whole world shut down. At the same time, my husband and I moved 1000 miles away from home for his job, navigated a global pandemic, and learned pretty quickly that there is no such thing as perfect conditions to take action and follow your dreams.
When I started my practice, people told me all kinds of things: “no one will want to spend money on something frivolous like a sports dietitian when there’s a pandemic” or “you have to take insurance or talk about weight loss to be successful in private practice” or “taxes are too hard on small businesses- you’ll surely fail” or “the industry is so saturated online- how will you ever get clients?” or “if you charge your worth, no one will sign up to work with you.”
Had I listened to these well meaning individuals (or my own internal fears and doubts), I would have never started my private practice in the first place. I would never have positively impacted THOUSANDS of people. I would never have increased my dietitian yearly income by 6x and been able to provide for my family in a way that I do now. I would have never had the professional career opportunities to be quoted in publications like The NY Times and Self Magazine like I have been several times over the years (and thus broadening my impact). I would have never gotten to talk to the coolest people on my podcast (like Dr. Stacy Sims, Brad Stulberg, and Marathon world record holder Kipchoge’s team to name a few)…
I understand what it feels like to be scared to take action and launch your business. To step into your power. To be outspoken. To pursue your dreams. Entrepreneurship is hard- there is not a manual, it can feel very isolating, and large corporations frankly don’t want to see small businesses succeed… but that doesn't mean you shouldn’t pursue it! My motto? Don’t do entrepreneurship alone.
This is why I created the Holley Fueled Business: Launch Program. HFB: Launch, for short.
This program is for you if you:
Are ready to start taking action despite fear, doubt, anxiety, and negative voices holding you back
Want easily digestible steps to implement to reduce overwhelm along the way
Are ready to build and launch your dream online coaching business in the wellness space as a run coach, personal trainer, life coach, dietitian, or other health care professional or expert
Want the support of someone who’s been running her own business (and helping other experts with their businesses too) for over 6 years alongside other entrepreneurs and entrepreneur hopefuls just like you
Want to learn how to build a successful, impactful, and efficient business that works for YOUR schedule and lifestyle
Want to overcome client scarcity & develop systems that make your income more predictable and stable
Don’t want to do entrepreneurship alone
Want a more affordable way to access the EXACT information and strategies I implement with my 1:1 clients
this program is not for you if you:
Are looking for an easy way to start making money unethically
Aren’t willing to take action
Want to build an online platform without any professional service or product offered (HFB Launch isn’t about going #viral for the sake of gaining followers and vanity metrics… it’s about building a successful business that has an online platform)
Are not prepared to keep an open mind in the realm of entrepreneurship
Want to do entrepreneurship alone
What You’ll Receive in this 12 week program provided by holley fueled business:
Weekly live group Zoom calls starting in March 2026 (date and time TBD by the group & majority preferences) that will be recorded in case you can’t make it live. In these ~60 minute sessions, we will review specific topics and work on implementing what we learn to take out the guesswork and overwhelm of building your business.
Access to my Holley Fueled Business online library including hours of resources, info, and self paced learning to support you along the way
Access to a Slack community to connect with others & for continued support as you navigate your entrepreneurship journey
Continued support as you scale your business is also optional once the program completes
BONUS OFFER: 30 min 1:1 session with Holley at the beginning of the program to learn more about your goals & lay down the path towards your specific business goals
Note that groups are kept to 5 people or less so the highest level of support can be given in this setting! Space is extremely limited.
ready to build and launch your dream biz?
Program price increasing to $1299 Feb 1st
FAQs
Should I do this program if I already have my own business?
It depends! This program is designed for entrepreneurs in the wellness space to build and start their businesses. If you have built and started your business already but you feel like it is not where you want it to be, you want to make changes to its structure but aren’t sure where to start or how to implement, you are lacking structure and guidance around being a new business owner, or you’re struggling to turn your hobby into a viable business, then you would be a great fit for the program!
I don’t know if I want my business to be my full time gig- is this program a good fit?
Yes- early on we will establish your goals for your business whether you want it to be your full time gig or not. This may even change and evolve in either direction over time!
I am a _______ coach or _______ health care professional but I am not a dietitian- can I still join?
Absolutely! This program is for any ethical coach or professional or entrepreneur hopeful looking to build an online business within the wellness space. I have helped retreat businesses, run coaches, dietitians, physical therapists, personal trainers, health coaches, life coaches, wellness coaches, therapists and more with their businesses!
What results can I expect from this program?
While I cannot promise a specific outcome of course, if you take action throughout this program and implement what we discuss and individualize to you and your situation, you will have successfully built your signature program offer & launched your business with at least your first client by the end of this program at minimum. You will have systems in place that make your business structure sound and allow you to continue growing from here. You will gain confidence in yourself as a business owner, entrepreneur, and have a lot more support in your journey from here on out than you did when you started! My goal is that everyone get at minimum what they paid for this program back via business sales.
Is there access to any course or online learning resources?
Yes! You’ll have access to our group calls, which are recorded in case you can’t make it live, and my online audio modules & downloadable guides to help you along the way.
How often do we meet?
We meet weekly via Zoom calls. You are also welcome to message me & contribute to conversations happening in the Slack channel throughout the program. You have unlimited access to me during the program so I can support you as your entrepreneur bestie as much as possible!
If I purchase this program and change my mind and want a refund, can I receive one?
No, unfortunately no refunds will be given or offered for this program or any products or services from Holley Fueled Business/Nutrition.
